Why Listener Feedback Matters More Than Reviews

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I've been seeing a lot of questions lately about getting more podcast reviews.

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Questions like, how do I get listeners to leave them? Should I ask at the start

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of the episode? And what's the best way to get more reviews?

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And I understand that because they help build credibility, social proof,

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and showing potential listeners that people enjoy your podcast.

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However, I'd be paying just as much attention, if not more, to listener feedback.

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Because while reviews tell you that somebody likes your podcast, feedback tells you why.

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For example, if a listener emails you to say they loved a particular episode,

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or replies to your newsletter, or comments on a post about something you discussed,

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that's giving you information you can actually use.

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And you start to see which topics resonate, which episodes get people talking,

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and what your audience wants more of.

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That's a lot more valuable than a five-star review that simply says great podcast.

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So sure, ask for reviews if they make sense for your show, but make sure you're

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not missing out on the conversations happening around your content because while

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reviews tell you people are listening, feedback helps you understand why they're coming back.

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Until the next time, happy podcasting.